A father. A survivor. A reason to speak up.
In October 2024, Joe — a 34-year-old dad of two from Liverpool — survived a suicide attempt. What followed was the most honest reckoning of his life. He saw clearly, for the first time, how easily pain hides behind competence, humour, and strength, and how dangerous silence can become when men feel they must carry everything alone.
He also saw the impact this has on the people left behind: partners, children, parents — left trying to understand what they never saw coming.
From a hospital bed, he began sketching what would become Your Light Matters UK. Not another awareness campaign. Not another hashtag. Something visible. Something you could walk through. Something that would force the country to look at what's really happening to men.
Today, Joe is in a different place — and he's using everything he learned to make sure others get there too. Your Light Matters UK is the work of someone who's been at the edge and come back. That's why people listen.